Scott Nitza

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Scott Nitza
Manager, Social Media and Digital Reputation Strategy
  • Email:
    scottnitza@gmail.com
  • Phone:
    260.418.8581
  • Location:
    Fort Wayne, IN
  • Years of Experience:
    25+
  • Brand Strategy
  • Social Media Strategy
  • Content Creation & Curation
  • Digital Storytelling
  • Community Engagement
  • Motion Graphics
  • Graphic Design
  • Brand Awareness & Growth
  • Performance Metrics
  • Data Analysis & Analytics
  • Diverse Team Management
  • Project Management
  • Campaign Execution
  • Marketing & Planning
  • Video Editing & Production
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Driving Brand Growth through Data-Driven Social Strategies

Leveraging data and creativity to drive meaningful business outcomes
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Key Achievements & Leadership Highlights

High Performing Teams

Built and led high-performing teams delivering integrated digital marketing and social media strategies that drove measurable audience growth and brand engagement.

Content Ecosystems

Directed multi-platform content ecosystems (social, video, web, and email) that strengthened brand identity and voice across all customer journey touchpoints.

Responsible AI

Lead the responsible integration of AI tools (ChatGPT, Gemini) into content creation workflows, improving efficiency, consistency, and creative output.

Brand Standards

Established brand governance frameworks ensuring consistency across 30+ accounts and franchise partners, enhancing local brand authenticity while maintaining national standards

Data & Performance Metrics

Leveraged data-driven insights to refine creative strategy, resulting in double-digit engagement growth and improved campaign ROI.

Rapid Response

Pioneered trend-driven rapid response strategies, positioning brands as culturally relevant and socially attuned.

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